adidas Originals NBHD Concept Stores: Venice, CA + South Coast Plaza, CA

The adidas NBHD concept stores are meant to be a direct represenation of the culture they live within. By tapping into local materials, art, music, sports, and history, the store design ties relevent cultural themes of the city with the heritage of adidas to become a cultural epicenter. 

Stores shown:

Venice, CA

South Coast Plaza, CA